With the main aim of raising awareness about health and safety of hearts, visitors will receive comprehensive tests and assessments as well as consultations free of charge throughout the campaign.
Doha, Qatar – 5 July 2023: Doha Festival City, Qatar’s ultimate destination for shopping, dining, and entertainment, is collaborating with Hamad Medical Corporation (HMC) and ConocoPhillips for health and safety campaign, Kulluna Healthy Heart. As part of Doha Festival City's #FestivalCares CSR program, this initiative aims to raise awareness about heart health and safety.
From 3rd to 15th July, visitors can benefit from free comprehensive tests and consultations at the Atrium Node, in a booth managed by Hamad International Training Center, part of HMC. These tests include blood cholesterol, blood glucose, blood pressure, and BMI assessments. Expert physicians will analyze the results and engage in meaningful discussions with individuals to identify potential risk factors for heart diseases.
By offering these vital healthcare services, the Kulluna Healthy Hearts campaign takes a significant step towards promoting heart health and cultivating a healthier society, by empowering visitors with essential insights to lead a healthier lifestyle.
At the booth, visitors can also learn about BMI's impact on heart health, effective management of cholesterol and blood sugar, safe medicine usage, the importance of physical activity for a healthy lifestyle, the dangers of smoking, the connection between obesity and heart disease, and the risks associated with high blood sugar.
Robert Hall, Doha Festival City's General Manager, expressed his gratitude to Hamad Medical Corporation for another successful collaboration, stating: “Kulluna Healthy Hearts demonstrates our commitment to caring for the community's well-being. Through this campaign, we provide vital insights into heart health and empower our visitors to make informed choices. Simple steps can save lives, and by raising awareness about heart diseases and preventive measures, we aim to improve the overall quality of life of our community.”
Dr. Mahmoud Younis, Assistant Director of Health Promotion and Community Engagement at the Hamad International Training Center, said that the 'Kulluna for a Healthy Heart' campaign was initiated to confront and manage the alarming rise of cardiovascular diseases in Qatar. He stated, 'cardiovascular disease is increasing both in Qatar and worldwide. Although it can often be treated, prevention is the best way to reverse this trend. A healthy heart is a critical factor in living a healthy life, and simple diet and lifestyle changes can dramatically reduce the risk of cardiovascular disease.'
'We thank Doha Festival City for their support and for giving us an opportunity to directly engage with the community. With important and practical information and measures we share during this campaign, we hope to support not only the heart health of visitors but also their overall well-being,' Dr. Younis added.
Doha Festival City and HMC have a remarkable track record of successful collaborations, dedicated to promoting vital health issues to visitors. The ongoing partnership has seen great success with past initiatives such as the No Tobacco Campaign, which aimed to raise awareness about the health risks associated with tobacco use. Additionally, Doha Festival City previously conducted a joint flu vaccination campaign, effectively raising awareness and encouraging vaccination among visitors.
In March, the mall hosted an interactive booth to mark World Kidney Day 2023, engaging a significant number of visitors through educational activities and informative displays. Furthermore, the mall conducted a mental health awareness campaign in April, emphasizing the importance of mental well-being. These initiatives underscore Doha Festival City's unwavering commitment to prioritizing the health and well-being of the community.
#FestivalCares aims to build and nurture meaningful relationships with stakeholders, including retailers, shoppers, employees, local government authorities and communities, as well as non-profit organizations to foster community well-being, support health initiatives, and promote social responsibility.