Doha, Qatar - 23 August 2025: Al Meera Consumer Goods Company (Q.P.S.C.) has launched its ‘Back to School’ campaign, ‘Get Ready for School - Save More with Al Meera’. The campaign offers customers the chance to win school tuition and enjoy a wide range of exclusive offers and discounts. It also features special rewards for Meera Rewards members and offers engaging in-store activations and competitions Running from August 21st to September 30th, 2025, the campaign spans over 69 Al Meera branches and is also available online at www.almeera.online, offering shoppers a seamless and accessible experience both in-store and at home. Under the theme 'Get Ready for School - Save More with Al Meera', the campaign offers 10 lucky Meera Rewards members an exclusive opportunity to win a prize of up to QAR 20,000 in school tuition fees. The e-raffle will be held on October 2, 2025, the e-raffle under the supervision of a representative from the Quality License and Market Control Department at the Ministry of Commerce and Industry. If the prize is not redeemed for tuition fees, the winner will receive the equivalent amount in an Al Meera gift card, redeemable at any of its branches. In addition, Meera Rewards members will earn 10% back in points on all school-related items including backpacks, stationery, lunchboxes, and more, designed to help families shop smarter during this important season. Shoppers holding the Al Meera-QIB co-branded credit card can also enjoy 15% back in points. Customers can also look forward to vibrant in-store activations at Hyatt Plaza and Ain Khaled, supported by supplier partners including Baladna, Mazraati, Unilever, and Johnson & Johnson. These activations will feature product sampling, themed promotions, and competitions where participants can win Al Meera gift cards. A dedicated Friday competition series will also take place during the campaign period, adding further excitement to the in-store experience. An Al Meera spokesperson commented: “The back-to-school season is one of the most important times for families, so at Al Meera, we are committed to providing customers with real value that goes beyond savings. This year’s campaign not only makes it easier for families to purchase high-quality school supplies at competitive prices but also allows us to give back to the community through our special ‘Win Your School Tuition’ e-raffle. The campaign goes beyond traditional retail promotions by offering meaningful rewards that directly support children’s education, reflecting our commitment to enhancing the customer experience, rewarding loyalty, and staying aligned with evolving customer preferences. Through this promotional campaign, Al Meera aims to make school supplies more accessible to all families in Qatar, offering them generous rewards and special discounts. Customers are encouraged to visit their nearest Al Meera branch or shop online at www.almeera.online to take advantage of the campaign’s full benefits and explore a diverse range of back-to-school essentials.
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