As developer of new sustainable technologies, Microsoft joined forces with the world’s biggest horticultural event hosted in Qatar
Doha, 6 March 2023: Today, Expo 2023 Doha and Microsoft have signed an agreement making Microsoft the exclusive technology partner of the Expo. Announced during a ceremony held at the Ministry of Municipality of the State of Qatar, the partnership seals Expo 2023 Doha’s commitment to showcase the most advanced technologies during the event, set to run between October ’23 – March ’24 in Al Bidda Park.
Mr. Mohammed Ali Al-Khouri, Secretary-General of Expo 2023 Doha added: “Agricultural and horticultural sectors are currently undergoing massive technological transformation, and the role of technology is crucial in building sustainable systems that can help us overcome the most pressing environmental challenges. As the hosts of Expo 2023 Doha, Qatar, we are happy to work together with the world’s technological leader to introduce the world to technology-powered agriculture”.
Through this collaboration, Microsoft will showcase Microsoft Cloud for Sustainability solutions available for organisations across industries to accelerate the achievement of their sustainability goals. The company will also facilitate awareness sessions to highlight how organisations and individuals can reduce their carbon footprint, organise hackathons, as well showcase Microsoft Sustainability Partner ecosystem. Microsoft will also equip Expo 2023 Doha with smart and advanced technology to deliver a unique digital experience for visitors.
Lana Khalaf, Microsoft Qatar General Manager, congratulated the State of Qatar represented by the Ministry of Municipality for hosting Expo 2023 Doha, the world’s largest horticulture exhibition. She said, “We are excited to showcase our AI-driven solutions specifically designed for the agriculture, horticulture and natural resources conservation sectors with the aim to help governments and companies achieve economic and societal benefits and create a more prosperous and sustainable future.'
Set to be the first A1 horticultural exhibition hosted in the Middle East, Expo 2023 Doha aims to host three million visitors and will provide a platform to discuss and tackle the major environmental problems faced by the region, such as desertification, food security, water availability and the innovation that’s needed to complete the environmental transition and build resilient societies.